(Pictured Deuce McAllister, Taylor Swift, Derrick Brooks, and Eddie George)

Taylor Swift joined First Lady Michelle Obama and several NFL players and coaches in New Orleans on Wednesday for the NFL’s Play 60 campaign. The purpose of the NFL Play 60 campaign is designed to fight childhood obesity by getting kids active through in-school, afterschool and team-based programs, online child-targeted outreach on NFLRUSH.com, and many partnerships with like-minded organizations.